Email Success Profile: Wilson Lau’s Success Manifesto

Are you living a life that’s filled with possibilities? It’s a question Wilson Lau takes seriously. In fact, he founded his business, Success Manifesto, to address it. And although he’s based in Singapore, Wilson has attracted a worldwide audience and developed a profitable business with a diverse customer base. How did he do it? Let’s take a closer look at his business model.

The digital age has opened doors for people around the world. No longer is knowledge the exclusive property of universities. The Internet has put information and resources within reach of everyone. And mobile technology has brought together people from remote parts of the world.

But now that the doors are open …

How to enter? Wilson Lau looked for answers in a variety of sources, including the best of the personal development literature. He absorbed information about what makes people successful, concluding that success is an inner game. Successful people think different. So he built a business model based on training people to change how they use their mind, perceive the opportunities of life, and take action to reach goals.Read more

How To Use Email Analytics To Increase Conversions

Your email campaign is one of the most important elements in your online marketing efforts. The newsletters that you send out to your subscribers allow you to create an on-going narrative displaying your continued success, as well as thanking your followers for their continued support.

On top of this, you will of course be trying to build a persuasive argument for those same followers to continue to purchase your goods or services, download further material, or subscribe to more information. But, how can you be sure that your emails are even being opened and not just simply destined for trash bins as soon as you hit send? And, even if you had this information, what can you do with it to create the necessary change? Read more

Trafficwave affiliate - Top Affiliate for August 2015

Trafficwave affiliate - Top Affiliate for August 2015

These top affiliate earners are using the TrafficWave.net AutoResponder system to build and manage their own email marketing lists. They are also spreading the word about this powerful system to other businesses around the world and reaping the benefits in the form of weekly and monthly commissions! Learn more here: TrafficWave.net Affiliate Plan

Top Commission Earners – August 2015

1. Lori Edwards ( Find Them Here )
2. Dorothy Wargo ( Find Them Here )
3. Rusty L. Shelton ( Find Them Here )
4. Scott Douglas ( Find Them Here )
5. Margaret Albright ( Find Them Here )
6. Mohd Darus Haron ( Find Them Here )
7. Jens Steyaert ( Find Them Here )
8. David M. Bresnahan ( Find Them Here )
9. Linda Acosta ( Find Them Here )
10. Lloyd Cooper ( Find Them Here )
11. Joan Colvett ( Find Them Here )
12. Chase Swift ( Find Them Here )
13. Dani Edson ( Find Them Here )
14. Ewen Chia ( Find Them Here )
15. Harvey Vickery ( Find Them Here )
16. Maree Wells ( Find Them Here )
17. Frank A Trueblood ( Find Them Here )
18. Teresa M Lipinski ( Find Them Here )
19. Michael Williams ( Find Them Here )
20. Jan Arthur Andersen ( Find Them Here )
21. R. Bryan Stoker ( Find Them Here )
22. Benoit Dubuisson ( Find Them Here )
23. Cheryl Schinzig ( Find Them Here )
24. Aggregate Business Systems, Inc ( Find Them Here )
25. Brian Nissen ( Find Them Here )

Top Fast Track Bonus Earners – August 2015

1. Joan Colvett ( Find Them Here )
2. Ewen Chia ( Find Them Here )
T3. Dani Edson ( Find Them Here )
T3. Jan Arthur Andersen ( Find Them Here )
T4. Brian Nissen ( Find Them Here )
T4. Maree Wells ( Find Them Here )
T5. Waseem Shazad ( Find Them Here )
T5. Bob Risler ( Find Them Here )
T5. Ladislav Smrtnik ( Find Them Here )
T6. Chase Swift ( Find Them Here )
T6. Johan Kloster ( Find Them Here )
T6. Helen Leifs ( Find Them Here )
T6. Lori Edwards ( Find Them Here )
T6. Yap Ying Peng ( Find Them Here )
T6. U.L.Nickel ( Find Them Here )
T6. Benoit Dubuisson ( Find Them Here )
T6. Moussa Mara ( Find Them Here )
T6. Hasnain Najafi ( Find Them Here )
T6. Princilla Russell ( Find Them Here )
T6. Nagaraju ( Find Them Here )
T6. George Ebinizer ( Find Them Here )
T6. Sonia Koenig ( Find Them Here )
T6. Stefan Lenassi ( Find Them Here )
T6. Loke Seng Chee ( Find Them Here )
T7. Luca Vablais ( Find Them Here )
T7. Dean Hart ( Find Them Here )
T7. Benjamin Louie ( Find Them Here )
T7. Sajid Iqbal ( Find Them Here )
T7. Miroslav ( Find Them Here )
T7. Gerry James ( Find Them Here )
T7. Paul Gallion ( Find Them Here )
T7. Alan Bridges ( Find Them Here )
T7. Alex Wilson ( Find Them Here )
T7. John Stoyles ( Find Them Here )
T7. T.S.Dharanipathy ( Find Them Here )
T7. Nick Desipris ( Find Them Here )
T7. Nick Hankey ( Find Them Here )
T7. Teresa M Lipinski ( Find Them Here )
T7. Tara Patrick ( Find Them Here )
T7. Loke Seng Chee ( Find Them Here )
T7. Joey Wilson ( Find Them Here )
T7. Jean M Kadau ( Find Them Here )
T7. Gay Sacramone ( Find Them Here )
T7. Bernd Stange ( Find Them Here )
T7. Samantha Rivet ( Find Them Here )
T7. Monaqu ( Find Them Here )
T7. Vernon Rudolph ( Find Them Here )
T7. George McBride ( Find Them Here )
T7. Ernie Schmidt ( Find Them Here )
T7. Richard Sanderlin ( Find Them Here )
T7. Jevgeni Chernov ( Find Them Here )

Top Recruiters – August 2015

1. Benoit Dubuisson ( Find Them Here ) – 261 recruits.
2. Benoit ( Find Them Here ) – 206 recruits.
3. Andrew Leach ( Find Them Here ) – 33 recruits.
4. KianL ( Find Them Here ) – 25 recruits.
5. Bolaji Gafar Lawal ( Find Them Here ) – 17 recruits.
T6. Joan Colvett ( Find Them Here ) – 13 recruits.
T6. Jan Arthur Andersen ( Find Them Here ) – 13 recruits.
7. Brian Nissen ( Find Them Here ) – 12 recruits.
T8. Ahmad Ridzuan Bin Abd Rahman ( Find Them Here ) – 10 recruits.
T8. Alan Ribeiro ( Find Them Here ) – 10 recruits.
T9. Jeffrey Johnson ( Find Them Here ) – 9 recruits.
T9. Jeff Cohen ( Find Them Here ) – 9 recruits.
T9. Benjamin Louie ( Find Them Here ) – 9 recruits.
T9. James Davis ( Find Them Here ) – 9 recruits.
T9. Yap Ying Peng ( Find Them Here ) – 9 recruits.
T9. Bernard Hoa ( Find Them Here ) – 9 recruits.
T10. Michael ( Find Them Here ) – 8 recruits.
T10. Maree Wells ( Find Them Here ) – 8 recruits.
T10. Alexei Zoubov ( Find Them Here ) – 8 recruits.
T10. Loke Seng Chee ( Find Them Here ) – 8 recruits.
T10. Ewen Chia ( Find Them Here ) – 8 recruits.
T11. David Street ( Find Them Here ) – 7 recruits.
T11. Bob Risler ( Find Them Here ) – 7 recruits.
T11. Jevgeni Chernov ( Find Them Here ) – 7 recruits.
T12. Jacob Khoza ( Find Them Here ) – 6 recruits.
T12. George McBride ( Find Them Here ) – 6 recruits.
T12. DeCLINE Robert ( Find Them Here ) – 6 recruits.
T12. Erlend Solvberg ( Find Them Here ) – 6 recruits.
T12. Delroy Osbourne ( Find Them Here ) – 6 recruits.
T12. Tara Patrick ( Find Them Here ) – 6 recruits.
T12. Dani Edson ( Find Them Here ) – 6 recruits.
T12. John Bell ( Find Them Here ) – 6 recruits.
T12. Bernard Matic ( Find Them Here ) – 6 recruits.
T12. V. Ganesh Kumar ( Find Them Here ) – 6 recruits.
T12. Pepito Castelo ( Find Them Here ) – 6 recruits.
T12. Chase Swift ( Find Them Here ) – 6 recruits.
T12. Margaret Albright ( Find Them Here ) – 6 recruits.
T12. Manjit ( Find Them Here ) – 6 recruits.

AutoResponder Overview

What Is An Autoresponder?

An Autoresponder is a system that Automatically Responds to requests for information. Why Do You Need One?

If you are a publisher, you can use AutoResponders to send out your regular articles, ezines, tips, etc.

If you are an entertainer, you can use AutoResponders to send out announcements about upcoming events, release parties, product releases, etc.

If you are a restauranteur, you can use AutoResponders to promote special events, present coupons, send out menus, etc.

If you are a home based business person, you can use AutoResponders to generate, manage, and profit from your own lists.

If you are an affiliate marketer or network marketer, you can use AutoResponders to help you recruit, inform, train, and motivate your team.

If you are a software developer, you can use AutoResponders to announce updates, special offers, promotional offers, and more.

This list could go on and on and on. An AutoResponder is a powerful tool. When it is used properly, it can save you time and money. And because AutoResponders help you work faster and more efficiently, they can help you make more money, as well.

Many of my clients, once they have really figured out how they want to use AutoResponders in their business, have told me, "I don't know how I got along without this tool before! Thank you!".

What makes AutoResponders such a great tool to have in your arsenal of marketing tools?

AutoResponders don't sleep. They send your informatin out 24 hours a day and 7 days a week.

AutoResponders don't care if you are online or if you’re away from the computer.
Once a prospect has requested your information, your emails get sent automatically.

AutoResponders don't take breaks
.
AutoResponders don't forget.

AutoResponders don't ask for a raise.

AutoResponders don't ask for vacations.

AutoResponers just WORK!

Use AutoResponders combined with your effective promotions to build your lists.
Then market to that list over and over again.

For more information on how to get my free report !

28 Ways To Build Your List

28 WAYS TO BUILD YOUR LIST WITH TRAFFICWAVE

There are many ways you can build your lists. In general, you will always want to be advertising in some fashion or another. Here are 28 tips (most of them free) for getting subscribers in to your AutoResponders:

1. Feature a Sign-Up Form on Each Page of Your Site Be sure to remember this basic concept. Sign-up opportunities should be ubiquitous throughout your site.

2. Promote Benefits on the Sign-Up Page Enhance subscription value with sample emails, testimonials and strong call to action copy.

3. Offer Opt-In Incentives Incentives like white papers, discounts and special reports significantly increase conversion rates.

4. Optimize Your Site for Search Engine Placement Optimize current and archived newsletters for search engines to increase traffic and subscriptions.

5. Pay for Search Engine Services and Promote Your Email on the Landing Page If you pay for search services like Google AdWords be sure to include email subscription information on the landing page.

6. Add Opt-in Check Boxes on Demo Requests, White Papers and Registration Forms Well-executed forms and pages may improve conversion rates by 50 percent or more.

7. Include Send to a Friend Options Generate new subscribers with minimal effort if bundled with promotional campaigns.

8. Use Direct Mail and Catalogs Encourage email subscriptions on all print ads.

9. Direct Employees to Include Messages and Links in Email Signature Lines Add Subscribe to the Company X Email Newsletterto employee email signatures.

10. Direct Call Center and Sales Employees to Obtain Permission and Capture Email Addresses Over the Phone Instruct call center and sales staff to ask customers and prospects if they’d like to receive newsletters or promotional email.

11. Send Post Cards to Customers Encouraging Them to Subscribe to Email If you have postal contact information for customers but not email addresses, send a post card with opt-in sign-up offer and URL.

12. Hand Out Sign-Up Forms at Public Speaking Engagements and Seminars Promote your newsletter in presentations and handouts.

13. Implement Rented List Campaigns and Subscriptions Promote your company in email campaigns and landing pages when you rent email lists.

14. Promote Sign-Ups in Confirmation/Transaction Emails Add messages and links to opt-in pages of all confirmation and transaction emails.

15. Include Opt-in Line on Credit Card Receipts Not an obvious method, but may be quite effective.

16. Add Opt-in Message to Warranty and Product Registration Cards.

17. Add Sign-Up Message to Invoices.

18. Display Opt-in Forms at the Cash Register An approach used by restaurants and retailers to advertise weekday discounts, catering services etc.

19. Promote Your Email/Newsletter in Articles and Article Attribution Include a reference and link to your newsletter after the byline on articles in trade and consumer publications.

20. Include Opt-in Message and Check Boxes on Shopping Cart Pages Remember to ask for email format and product/information preferences.

21. Promote Your Email/Newsletter in Other Company Publications Promote online newsletters in print newsletters, magazines and brochures. Add Sign up for our monthly newsletter at www.companyX.com/subscribe.html after Visit www.companyX.com for more information.”

22. Include Newsletter Subscriptions in Trade Show Lead Generation Forms Obtain permission to send your monthly newsletter to booth visitors.

23. Promote Your Newsletter/Promotional Emails in Industry Directories and Sites.

24. Distribute Press Releases Based on Newsletter Articles – Newsletters with topical articles may warrant a press release. Make sure the press release includes links and information on how to subscribe.

25. Include Information and a Link to Your Newsletter in Press Releases A good option for smaller companies. Include your company newsletter and other resources in press release copy.

26. Include Opt-in Information on Customer Satisfaction Surveys Ask permission to communicate valuable information via email newsletters and promotions.

27. Include Opt-in Forms in Product Shipping Boxes Advertise email promotions on packing slips and direct mail cards with links to your site. Many retailers and catalogers also include promotional offers from non-competing companies.

28. Be sure your business cards include our web site address (your URL) and add an invitation to join your mailing list to your business cards.

Yours in success

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Truly anybody who is serious about online marketing must have these products. Actually, 'real world' businesses need them for their businesses as well. Truly a must have! So, your success is obvious!
  
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7 Keys To AutoResponder Success

The simple act of adding AutoResponders to your overall marketing and web strategy is one of the best ways to boost online sales.

As an online marketer, you realize that building and managing a targeted list of prospects for your offer is the life-blood of your business. By adding AutoResponders to your online marketing strategy, you will be able to develop a loyal following of contacts that you can market to over and over again.

Here are some keys to making sure you get the most out of your AutoResponder campaigns:

• Be sure to add subscription forms to your websites. This helps you capture valuable information from site visitors that otherwise might leave your site without taking the desired action.
• Offer something of value to your subscribers in exchange for them giving you their contact information. This can be a free report, a free download, a coupon, or discount.
• Backup your subscriber lists regularly. The last thing you need is to lose your list of prospects! This list is your gold mine. Protect it.
• Personalize your messages by inserting your prospects' name, email, and other relevant information you have collected from them.
• Target your email marketing list even further by collecting more detailed information such as their phone number, address, etc. Add custom fields to your subscription forms to fine-tune your targeting even further.
• Focus your advertising on directing prospects to your capture pages or your website that has a subscription form. By focusing on lead generation, you can then follow up with your prospect lists over and over again. This will dramatically increase your success rate.
• Manage your prospects responsibly. By sending relevant offers and building credibility with your subscribers, you can reasonably expect your subscribers to stay with you longer. Some of my sales have come from subscribers that had been receiving my messages for more than two years!

By following these guidelines, you can help assure yourself of success when using AutoResponders.

The value of a targeted and well-managed email marketing list cannot be overstated. Successful online marketers realize that their profits truly are in the list. This is why you see so many online marketers adopting AutoResponders and list building techniques to build their businesses.

Guide To Creating Sales Funnel with TrafficWave.net

You have started your business and you are very excited. Maybe you’re just getting ready to launch a new marketing campaign for your existing business. You keep hearing about these amazing success stories about folks who have figured out how to make money online. You see their articles. You see the pictures. Maybe you even personally know someone who is making money online.

So you make the decision to get started. You pick or start a company with a product or service you can get excited about. The pay plan description is keeping you awake at night. You are going to make SO MUCH MONEY! From what you can see, it seems like folks are just popping up web sites all over the place and the money simply comes rolling in.

But the money didn’t just come rolling in. Your bank account is still hurting and you aren’t rich yet. Your web site looks just like those other web sites you see making money. Your product is just like the products begin promoted by the other top earners in the same company you’re with. But your results aren’t the same as theirs.

What Are You Missing?

Online Marketing is more than just throwing up a web site. “If you build it, they will come.” makes a great line in a movie but, as we have all experienced, it doesn’t seem to work that way in the business world.

This article is designed to help you understand the importance of understanding and creating a sales funnel. The key, for me, is to create the sales funnel in reverse. Your goal is to get sales. You want people using your products or services and you want to build a team of people that want to build the business with you.

Step 4: Get a Web Site.

This may be a simple replicated site that is put together by the company you are working with. For maximum impact, I highly recommend your own blog so that you can control your message, your branding, and build your own credibility. Another option is to create a simple capture page that is linked to an autoresponder campaign. This brings me to the next step:

Step 3: Get an AutoResponder.

Your AutoResponder is a powerful tool. With your AutoResponder, you can create sales letters that explain your offer, demonstrate the value you bring, help you build rapport, and establish credibility in your industry. I highly recommend you get connected to an AutoResponder service and create your sales letters.

Step 2: Get Subscribers.

You have a web site. You have sales letters. Now, the key is to get subscribers in to your AutoResponder campaign so that you have people to send your sales letters to. The key is to make it easy for people to join your list when they get to your blog, site, or capture page. Your AutoResponder service should make it very easy for you to get the code to add a subscription form to your blog or web site. You should also be able to quickly create a capture page you can begin promoting.

Step 1: Get People To Your Web Site

NOW we get to the part where you start driving traffic to your web site, blog, capture page, etc… How many ways are there to drive traffic to your web site?

Read more >>>

28 Ways To Build Permission-Based Email Lists

28 Ways To Build Permission-Based Email Lists

1. Feature a Sign-Up Form on Each Page of Your Site – Be sure to remember this basic concept. Sign-up opportunities should be ubiquitous throughout your site.

2. Promote Benefits on the Sign-Up Page – Enhance subscription value with sample emails, testimonials and strong call to action copy.

3. Offer Opt-In Incentives – Incentives like white papers, discounts and special reports significantly increase conversion rates.

4. Optimize Your Site for Search Engine Placement – Optimize current and archived newsletters for search engines to increase traffic and subscriptions.

5. Pay for Search Engine Services and Promote Your Email on the Landing Page – If you pay for search services like Google AdWords be sure to include email subscription information on the landing page.

6. Add Opt-in Check Boxes on Demo Requests, White Papers and Registration Forms – Well-executed forms and pages may improve conversion rates by 50 percent or more.

7. Include “Send to a Friend” Options – Generate new subscribers with minimal effort if bundled with promotional campaigns.

8. Use Direct Mail and Catalogs – Encourage email subscriptions on all print ads.

9. Direct Employees to Include Messages and Links in Email Signature Lines – Add “Subscribe to the Company X Email Newsletter” to employee email signatures.

10. Direct Call Center and Sales Employees to Obtain Permission and Capture Email Addresses Over the Phone – Instruct call center and sales staff to ask customers and prospects if they’d like to receive newsletters or promotional email.

11. Send Post Cards to Customers Encouraging Them to Subscribe to Email – If you have postal contact information for customers but not email addresses, send a post card with opt-in sign-up offer and URL.

12. Hand Out Sign-Up Forms at Public Speaking Engagements and Seminars – Promote your newsletter in presentations and handouts.

13. Implement Rented List Campaigns and Subscriptions – Promote your company in email campaigns and landing pages when you rent email lists.

14. Promote Sign-Ups in Confirmation/Transaction Emails – Add messages and links to opt-in pages of all confirmation and transaction emails.

15. Include Opt-in Line on Credit Card Receipts – Not an obvious method, but may be quite effective.

16. Add Opt-in Message to Warranty and Product Registration Cards.

17. Add Sign-Up Message to Invoices.

18. Display Opt-in Forms at the Cash Register – An approach used by restaurants and retailers to advertise weekday discounts, catering services etc.

19. Promote Your Email/Newsletter in Articles and Article Attribution – Include a reference and link to your newsletter after the byline on articles in trade and consumer publications.

20. Include Opt-in Message and Check Boxes on Shopping Cart Pages – Remember to ask for email format and product/information preferences.

21. Promote Your Email/Newsletter in Other Company Publications – Promote online newsletters in print newsletters, magazines and brochures. Add “Sign up for our monthly newsletter at www.companyX.com/subscribe.html” after “Visit www.companyX.com for more information.”

22. Include Newsletter Subscriptions in Trade Show Lead Generation Forms – Obtain permission to send your monthly newsletter to booth visitors.

23. Promote Your Newsletter/Promotional Emails in Industry Directories and Sites.

24. Distribute Press Releases Based on Newsletter Articles – Newsletters with topical articles may warrant a press release. Make sure the press release includes links and information on how to subscribe.

25. Include Information and a Link to Your Newsletter in Press Releases – A good option for smaller companies. Include your company newsletter and other resources in press release copy.

26. Include Opt-in Information on Customer Satisfaction Surveys – Ask permission to communicate valuable information via email newsletters and promotions.

27. Include Opt-in Forms in Product Shipping Boxes – Advertise email promotions on packing slips and direct mail cards with links to your site. Many retailers and catalogers also include promotional offers from non-competing companies.

28. Employ a Reputable Email List Service – List services obtain email addresses and permission to email existing customers. Be sure you obtain permission before – or as part of – the first email you send.

TrafficWave.net 

How to Get Higher Email Opens By Split Testing Subject Lines

Are your email open rates struggling? You might be making mistakes you don’t even know you’re making. You can find out with a split test.

Last week, we explained the power of a good split test and showed how it can be done with sign up forms and lightboxes. But split tests don’t end once your list has taken shape. You can also test different elements of your emails to see what makes for more successful emails.

One of the easiest things to test is your subject line. Subject lines are crucial because they are the very first thing people see in their inbox. If it doesn’t intrigue them, it could also be the last thing they see of that email.
What are people testing?
Consistency

ClickZ, a marketing blog, did a test (and a retest) of a consistent subject line for a newsletter vs. a subject that indicated the topic of that edition of the newsletter. The consistent subject was “Subscriber Newsletter,” and the test ensured that the key theme of the newsletter was in the first 25 characters (ie “Prime Real Estate”).

Despite common advice that a consistent subject line helps open rates, ClickZ found the opposite: ( Read More )

20 Ways to Improve Your Small Business Writing Skills

 AWEBER |  Kristen Dunleavy

If you’re serious about growing your business, you need amazing content. The great news about writing for your business? You’re already the expert! While writing engaging content isn’t easy (most business owners aren’t professional writers, after all), it’s one skill worth developing.

Here are 20 ways you can begin improving your writing skills today. Keep these tips handy for the next time you get a case of writer’s block.

1. Know your audience

• Speak their language, know their terms and don’t bog them down in lingo.
• Address their biggest problems and offer creative solutions.
• Take a look at your top 10 percent of customers. What can you write to attract more of them? Create a persona around the type of person (and business) you want to attract and write as if you were talking directly to them.

2. Tell stories

• Stories paint pictures and help people make connections with your business.
• When crafting your story, think about answering the question “why” and not “what” or “how.” Working your experience or opinion into your writing is a surefire way to produce unique content that helps you stand out from other businesses.
• Give examples of how customers could use your product or service to solve a problem, describe how a service/product is used or spotlight real customers who have used your services in the past.

3. Focus on quality, not quantity

• Producing mass quantities of poorly written content won’t help anyone and can hurt your business’s reputation.
• Focus on a few ideas that deliver real, actionable value to your readers. You are incorporating your call to action into your writing… right?

4. Write something you’d want to read

• What do you read every day? It’s no secret that great writers are also big readers!
• Expand your own reading list to other industries and formats. PDFs and podcasts count – not all writing has to live on paper.

5. Research other writers

• Do a little Googling and find other people who cover similar topics. What do they do well? What can you do better?

6. Be mindful of spelling and grammar

• Resources like Grammarly and Thesaurus can be a writer’s best friend!
• Interested in becoming a grammar geek? Check out Mignon Fogarty’s Grammar Girl blog and podcast.

7. Determine what you want to be known for

• Complete this sentence: “I’m the expert in ____________.”
• Your writing should follow this theme.
• Ask your peers or customers what they feel you are the “go to” person for.

8. Use images

• Photos fill in the gaps where words fall short. If you’re struggling to explain a concept, images can help your readers understand.
• They also break up longer chunks of text and give the reader’s eyes a break.

9. Get a second set of eyes

• Everybody needs an editor. Everybody. This is especially true when you’re first starting out. Ask a friend or a trusted colleague for five minutes of their time. You’ll be glad you did.

10. Do your homework

• Never push out content just for the sake of pushing out content. Even when you’re writing about a topic you know inside and out, you need to do your research.
• Find out what others have already written on the topic and make sure your information is up to date.
• Attribute resources and links as necessary.

11. Always brainstorm

• Have you ever had a great idea in the shower? You’re not alone. Keep a running list of ideas, no matter how far-out they initially seem. You never know what you can use or iterate on in the future!
• Pick a way to capture ideas and be consistent with it. Great ideas are useless if you can’t find the sticky note you wrote it on.

12. Write a messy first draft

• Have you heard the Hemingway quote, ‘Write drunk, edit sober’? There’s actually some truth to that. Your first draft of anything won’t be perfect. That’s the point, it’s a first draft. Get your thoughts down first, then edit and refine.
• Check out what Ann Handley has to say about writing a messy first draft.

13. Stay tuned-in

• Populate your RSS feed with industry news. Find out where your customers hang out online and join the conversation. Check out new blogs that interest you. You never know what will spark an idea!
• Subscribe to newsletters from your clients, vendors and other interesting content providers.

14. Ask for feedback from your readers

• … and show that you’re listening – put that feedback to work!
• Ask for feedback via your blog and social media accounts. If you feel the feedback may be a bit more critical, ask for it in a form that isn’t public – like email!

15. Include a call to action

• For any content you create, define the expected outcome for your readers. In other words, what do you want the reader to have accomplished when done reading your article? Make your call to action obvious!

16. Make it shareable

• Ask yourself: Would I share this content with friends or colleagues? If the answer is no, rethink your message.
• Add Click To Tweets in place of short form quotes in your articles so readers can easily share your content.
• When adding images to your writing, think about how they would look on their own and not wrapped inside an article. Make the images uniquely shareable on sites like Twitter, Facebook and Pinterest.

17. Get inspired by other experts

• Need direction on who to look up first? Check out content experts like Ann Handley and Joe Pulizzi.
• Read what other writers read!

18. Find out how your readers prefer their content

• Everyone is different. Executive-level professionals tend to like audio content because they can listen while traveling or working. Many small business owners gravitate to videos so they can watch and learn on their own schedule (which is very, very busy).

19. Be consistent

• Commit to producing a specific number of content items per week/month, but don’t overcommit. It’s better to produce slowly than burn out because you can’t keep the pace!

20. Have fun with it!

• Writing shouldn’t be a chore. You’re already passionate about your business, so let that shine through in your content.
• Think about adding humor to your writing. No one says business has to be boring!

Writing compelling content is the most important – and most difficult – aspect of marketing. Don’t give up! Try out some of our tips and share your own with us in the comments.

Manage Multiple Email Marketing Campaigns

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Create An Email Newsletter

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Making Money With Autoresponders

These days, autoresponders make for great follow up tools.  You can set them up to your liking, as they are easy to set up and will hold a lot of preset messages.  Although they are very popular, a lot of people fail to see the power they hold and therefore never use them.  If you’ve been looking to make extra money, the tips below will show you how you can make money using an autoresponder.

The first thing to do, is ensure that your site has a signup form.  A signup form is an obvious way to use an autoresponder, yet a lot of people don’t think about it.  Each and every day your website attracts visitors, many of us come back.  If you put a signup form on your site, they can sign up and become a contact.  This way, your customer base will grow with each passing day.  You can stay in close contact with your customers this way, and even increase your audience over time as well.

You can also give out free reports or ebooks as well.  It’s actually an easy task to exchange reports or ebooks for someone’s email address.  Even though you may not have a website, you can still make the free report or ebook available by having people send blank emails to your autoresponder.  In doing so, you will build a client list and get your report out there - which can help you make money.

You can also choose to publish an ezine. To do so, you’ll need to load your autoresponder will a course that contains several parts.  This way, your clients will receive your reports and material in sections.  You can also build a customer base this way, and eventually recommend you to their family and friends.  Once you have a relationship and your clients start to trust you, you can send them information for other products.

You can also use autoresponders as curriers as well.  When you send an email out, ask the recipient to pass your email along to family and friends.  As they pass your emails along, you’ll gain more subscribers.  Although you’ll have to start out small when you first begin, you’ll find that your client list will grow in little to no time at all.

Autoresponders are also great to use with customer response as well.  Autoresponders are very handy, and they can answer a large portion of your technical questions.  Whenever someone sends you an email needing customer support, simply answer with an autoresponder message that entails a lot of the most common problems.  A lot of customers find this to be very helpful, as chances are it will cover the issue they are experiencing.

Autoresponders are also handy with site updates as well.  If you update your site on a regular basis, you may want to use an autoresponder with individuals who want to be informed when your site is updated.  With an autoresponder, all you have to do is send out a broadcast email and everyone will be informed at the same time.

No matter how you look at it, an autoresponder can help you bring in profits - as well as make your life a lot easier. They are easy to use, and will work great with your website.  If you operate several websites, you simply must have one of these.  Once you use an autoresponder - you’ll never want to find yourself without one again.  If you’re interested in finding out how easy they can make your life, all you need to do is give one a try.

Top 10 Reasons to Have an Ezine

1. Establish yourself as a trusted expert. People search online for information and will look to you, as a subject matter expert, to provide it to them. Every week (or whatever schedule works) provides an opportunity to build on this, while reinforcing your brand.

2. Build a relationship with the people on your list. It's common knowledge that people like to buy from people they like. By using ezines to connect with readers in their homes, you can develop a relationship of familiarity and trust. Be sure to share a little about yourself or your company in every issue, whether it is an anecdote, event, or employee spotlight.

3. Keep in touch with prospects and clients. Consideration should be given to eventually developing two ezines: one for prospects and one for clients, as each require different information. This is a great way to notify your readers of weekly specials or upcoming product launches, offer new articles or customer stories, and provide links (or urls) to updated FAQs, blogs and splash pages.

4. Drive traffic to your website or blog. As noted in #3, remember to call attention to new blog posts or other changes to your website with links directly to those pages. Remind readers of your online newsletter archives. Promote special sales (maybe with discount coupon codes only for subscribers) with a link to the sales page. Use links to turn your ezines and newsletters into 'silent salespersons'– driving traffic to your website and building your lists around the clock.

5. Build content on your website. Make a habit to adding your ezines and newsletters to your website in an archive area. This serves a several important purposes:

• Visitors can read an issue or two to determine if your ezine will be of interest to them, which could help to increase sign-ups and potential sales.
• If you optimize your article placements, you will not only make your website 'meatier', but you'll also bring new traffic from the search engines.

6. Get feedback from your readers. Make it easy for you to stay in touch with prospects and customers and vice versa. Ask them to take action and comment on your articles and offers. Conduct polls and surveys. Start a 'Letters to the Editor' column in your ezine. Feedback allows you to fine tune your messages, target your marketing, and expand your product line. It's also great for relationship building!

7. Develop an information product. If you deliver your newsletter once a week and include two articles, at the end of a year you'll have 104 well-researched articles in your portfolio! Pick the best-of-the-best and turn them into a bonus ebook for opting-in to your list, submit to download sites to build your list, or sell in PDF-format!

8. Grow your mailing list. Let your ezine subscribers work for you. Be sure to remind your readers that it's okay to forward your newsletter to anyone they'd like. In addition, it's important to include sign-up instructions for those who received your ezine from viral marketing methods. A simple line titled, 'Get Your Own Copy of XXXXXX', with a link to your squeeze or opt-in page is all it takes!

9. Gather demographic data. By offering surveys, feedback forms, and niche reports, you'll be able to get valuable information about your prospects and customers. Learn what makes your readers tick, how to better serve them, and how to give them what they want. Make sure they become repeat customers!

10. Save money! All of the above benefits of publishing an ezine are free or almost free. The small cost of a top-rated ezine publishing system is nothing compared to the cost of brochures, business cards, advertising, direct mail, pay-per-click or other means of promotion. Not only that, but someone has to manage that production! Because your newsletter is delivered online, you can grow your list to be as large as you want without worrying about the expense. Bottom line − it's proven that email marketing is the most cost-effective marketing solution for companies just like yours!

Top 15 Ways to Build Your Subscriber List

Email marketing can be profitable for any business, no matter what kind of product or service you offer. It is significantly cheaper than other advertising methods and, if done right, helps build loyalty and trust with customers. As a result, you generate more sales and more profits!

The foundation for successful email marketing is a targeted, permission-based email list. Marketers call contact lists their 'goldmine' because it can generate much of their sales revenue. If you've built up a list of opt-in subscribers that are qualified and interested in what you have to offer, then you've completed the first step and are on your way. Now it's time to 'mine' for gold!
Below you'll find several list-building and retention ideas that will help you get the best results from all your email marketing activities:

1. Provide useful, relevant content. Your visitors will not give you their email addresses just because they can subscribe to your newsletter free of charge. You have to provide unique and valuable information that will be of interest or use to them.

2. Add a subscription form to every page on your website. Make sure it stands out so it is easy to find. If it doesn't look cluttered, you may want to include more than one on some pages. For instance, if your opt-in form always appears in the top-left corner of your site, you may want to add one at the end of your most popular articles.

3. Add subscription forms to your social media pages. Make sure that you don't waste this valuable source of revenue opportunities. Integrate your sign-up forms with Facebook and more!

4. Make it easy for readers to sign up. The more information you request, the fewer people will opt-in. In most cases, a name and an email address should suffice. If it's not necessary, don't include it here. You can always survey them once they're customers! We do recommend that you provide a link to your Privacy Policy however.

5. Publish a Privacy Policy. Let your readers know that they can be confident you will not share their information with others. The easiest way to do this is to set up a Privacy Policy web page and provide the link to it below your opt-in form. (Note: If you don't have one, put the words 'privacy policy generator' into a search engine and you should be able to find a suitable form to use.)

6. Provide samples of your newsletters and Ezines. This lets potential subscribers review your materials before they sign up to determine if it's something they'd be interested in.

7. Archive past newsletters and articles. An online library of past newsletters and articles is both appealing and useful to visitors and builds your credibility as an authority. In addition, if your articles are written with good SEO techniques in mind, they can increase traffic to your website through enhanced search engine positioning.

8. Give gifts subscribers can actually use. Offer an opt-in bonus for joining your subscriber list! Write an ebook or provide a PDF business report, or even hire a programmer to create downloadable or web-based software. But don't limit yourself to offering gifts to opt-ins. Give them out when your readers fill out a survey, provide a testimonial, success story, or a great product idea. Let them know when they can expect the next gift offer. Everyone likes to get something for free! And if you pass out 'goodies' throughout the year, your subscribers will feel truly appreciated − and that's good for business!

9. Ask your subscribers to pass it on. Word of mouth is a powerful viral technique that works great with email marketing. If your subscribers find your content interesting, amusing or informative, they'll probably share it with their friends. This can be a great source of new customers, so make sure to remind them to 'pass it on'.

10. Let others reprint your newsletter as long as the content is not modified. If you're happy to share your content with the universe, then why not! Many webmasters and newsletter publishers are actively looking for high-quality content and, if they reprint your newsletter, you'll get new subscribers, and more traffic and links pointing to your site.

11. Include a 'Sign Up' button in your newsletter. If you're using plain text instead of HTML, be sure to provide a text link to your subscription page. You may feel that this is not required because the subscriber is already on your list, but remember that readers will forward your newsletters to others, or reprint them online. Make it easy for them to subscribe!

12. Add a squeeze page. A squeeze page has one goal − to acquire opt-ins and build your list. Think of it as a mini-sales letter to go along with your subscription or opt-in gift. It should feature a strong headline and a couple of powerful benefits that should make subscribers salivate to sign up! Once created, use a service such as WordTracker to find hundreds of targeted keywords, and promote your offer using pay-per-click advertising from Google, MSN and Yahoo. Now that should make a splash!

13. Include testimonials on your squeeze page. This is crucial. Put one or two strong testimonials from satisfied customers on your squeeze page. This can be in any format, but you may find that multimedia (audio or video) is more 'believable' and inspires more people to action. To further enhance believability, get permission to use actual customer names, locations and/or urls (Don't use 'Bob K, FL'). Add a note inviting others to participate. After all, it's free publicity!

14. Blog religiously. Blogging is a great way to communicate with prospects and potential customers, and creates a nice synergy with your email marketing. Be sure to include your newsletter sign-up form on each page of your blog. You can start a free blog at Blogger or WordPress.

15. Post on other blogs. Post thoughtful comments and information on similar blogs with a link to your squeeze or opt-in pages. Also comment on others' blogs through trackbacks. In most cases, your comments will be posted on their blogs with a link back to your site. This is an easy way to generate new traffic and subscribers, and get your brand out there!

By : Getresponse Autoresponder

Marketing With An Autoresponder

Marketing With An Autoresponder
Submitted by: Tim Lind

Advertise, advertise and advertise.You can never do too much advertising on the internet. It is absolutely essential so you can make money with affiliate programs and services.

One way to get exposure for your products or services is to have your own website, and then drive as much traffic as you can to this website. An effective way of promoting your website is by marketing with an auto responder.

Create an opt-in list with your own newsletter where you send out useful marketing tips and techniques periodically to your subscribers, once or twice a week. And at the same time you will market your own affiliate products or services. Researches have shown that it takes a minimum of seven emails to a person, before the person responds to an offer. Your email campaign should be at least seven emails, preferably more.

A good way is to write a special e-Course, which can be sent out by auto responder, and special reports that are in PDF-format. Do not send out just anything, what you send to your list must
be of high quality. It must be useful information, and it must provide a solution to a problem. You will gain respect from your readers, and become an authority in your niche. When your subscribers trust you, you will see sales coming in.

Write the e-Course or report “all-in-a-go”, and chop it into lessons that you send out with the auto responder. Your readers will get the solution to their problems, and you will get several opportunities to market your products or services. It´s a win-win situation.

Make the reading as easy as possible for the subscriber by keeping the text to 60 characters per line. If there are more than 60 characters per line, it will be hard to read, and the reader might get frustrated. The e-Course or report does not have to be very long. It just needs to be long enough to give good information, and be a “teaser” for your affiliate products.

The service or affiliate product will be the solution to the problem. Also, avoid giving too many choices. Links to two good websites will be enough. E-courses provide an excellent advertisement opportunity if they are used correctly. Your job will be to find a good balance between providing enough valuable information and the advertisements for your affiliate product.You will also be providing your readers with the learning materials they need to be successful.

How to get a good opt-in list?

You have probably heard that the money is in the list, and that´s very true. You must have a list to be able to earn really big money online. There are several ways of getting a responsive list, and here is one way that is free, and that is really effective. You can also buy leads from different companies, but use only a company with good reputation. There is always the risk of getting accused of spamming.Therefore, you should only use so called opt-in leads in your marketing. Opt-in means simply that the prospect has opted to receive email from you.

Create a lead capture page, to capture the visitors e-mail address and name. Advertise in traffic exchanges and in other free places that accept advertising online, put a link to your opt-in page in your email signature, and people will see it when you post in marketing forums.There are many other ways you can market your opt-in site. For information on how to create a good opt-in page, the best thing to do is to visit your favorite search engine, and search for opt-in pages.




About the Author:
Tom Lindstrom is the editor of The Home Business Archive. Start earning a nice income from home within the next 24 hours, Visit our website for more information!
Visit: http://www.tlmarketing.net/pips

5 eCommerce Web Site Design Tips for Beginners

These 5 ecommerce Web Site Design Tips for beginners include making a website that is simple, easy to navigate, is rich in content, a website that gives expert opinions in the product pages and lastly a website that includes questions.

1. Simplicity

Ecommerce websites should be designed with simplicity to ensure that making purchases is easy for users. Online merchants invest a lot of money to gain website traffic on their product pages. A crucial way of ensuring that users buy products from your website is by making the website as user friendly as possible.

The product page for instance should be very simple and contain only one product. This way the customer can be able to focus on the single product. Too much products in a single page overwhelms the user and might discourage the user from making a purchase. Many successful merchants agree that a product page with one product is bound to bring more successful sales than a page with multiple products.

Apart from a page having a single product, the presentation of the product should also be as simple as possible. For instance, the product picture should be clear with a visible and supporting product review. The shopping cart should also be easy to identify. It is important to note that the product options offered should be on a single page. For instance, if you have a website that sells clothes, a shirt design should be in one page together with the various colours and sizes that come with the design.

In the cases where you have similar items with some differences i.e. a phone model with different versions, then the product page should have links of the different versions in easily accessible areas. The simplicity of the page should however not be compromised.

2. Dimensional navigation

Ecommerce websites should also be designed in such a way that they allow dimensional navigation. Dimensional navigation allows an ecommerce website to guide a user accordingly up to when they find the product they want. An ecommerce website should be able to guide a user accordingly by predicting their next move. All successful ecommerce websites are built in such a way that the entire product pages of the website are linked together depending on different attributed that make sense to a potential customer. Research is thus crucial in ecommerce web design to ensure that the website is built according to a certain criteria that people use when buying online.

3. Rich content

Ecommerce websites should also contain pages that have rich content. Although web pages should be simple, the information in them should be complete and useful to help customers make decisions fast. Product pages should not be complicated with too much technical information. The best way of providing information is through layering. Layering information refers to when all information that is needed is available by just clicking on a single link. That way, content is not compromised yet the page remains simple.

4. Expert opinions

Ecommerce websites should also offer expert opinions. Expert opinions help in creating a professional mood towards a product which can increase confidence on a certain product. It is however important that the expert reviews be done cautiously. Many people tend to trust independent reviews although at times the reviews can be overdone to sound more like sales information. The best way to give expert opinions should be through recognised persons. This can be done by linking a product with a video made by an expert on the product.

5. Questions

The last tip of the 5 ecommerce web site design tips for beginners is the question tip. Questions on ecommerce websites help shoppers to select various options before putting items into a shopping catalogue. For instance, questions such as; what colour do you want, may make shoppers proceed to check products without actually realizing that they haven't followed their preferences. Questions on product pages in ecommerce websites therefore promote impulse buying which is a good thing.

The above 5 ecommerce web site design tips for beginners when followed guarantee successful ecommerce websites. Other tips such as advertising also play a big role in making a successful website however the initial stages of a website must be perfect for advertising to help.

How to Build an eCommerce site

Learning how to build an eCommerce site takes patience and lots of researching. There are times when some people will usually try to create their own eCommerce website, but they end up failing because they either get no visitors or they just didn't have any knowledge on maintaining the site. There's a variety of reasons why so many people fail, and if you really want to succeed at selling your own products, you really need to have the right knowledge and experience. You also need to know how to build an eCommerce site that's going to rake in big sales. Of course, there are times when you'll experience bigger results than normal, but if you know how to follow a certain formula, you can achieve a lot of success with an eCommerce site.

How to build an eCommerce site:


The domain name

The first step that you'll need to take is purchasing a domain name. The domain name is actually quite tricky, especially if you want to come up with a good name that you know is going to be catchy in your customers' eyes. I suggest that you add a keyword into your domain name. In other words, try putting in your domain name exactly what you think the majority of your customers are going to type into Google. So, if you were selling wallets, you should consider putting "Your businesses name + color + wallets". Try to keep the domain name as catchy as you can while adding a lot of SEO into it.

The hosting

This is super important as it is where your site is hosted. Look for a good host that has at least 99.9% server uptime (meaning your site is unlikely to go offline for any reason)

The content

The content is the last part of your site that needs to be done successfully. The truth is that you really need to deliver good, quality content selling your products in an effective way. By simply getting good content written for every product that you have available, you can be sure to get more sales and an increase in conversions.

Why you need to consider getting a professionally made eCommerce site

The truth is that you can't just build a website that is going to put all of your stuff on sale, and then automatically expect people to contact you to buy what you're selling. This is not a good way to achieve long term business, and if you were to get a website that you just ordinarily set up, you won't really achieve success right away. With a professionally made site, you won't need to create the site, as you can allow for the company to build the entire site for you.

What is the best company to join?

Salehoo is probably one of the best eCommerce site providers. Salehoo Stores is a product which allows you to quickly and easily set up an eCommerce store, with high quality hosting included. They have everything, from email marketing additions to complete beautifully made tmeplates to give you the perfect online website, Salehoo can do it all for you. What's even better is that they can even provide for you a website that's already SEO optimized, so there's no need to put your keywords in your domain name at all, as they know what to do in order for your site to rank high on Google. They can offer you everything that you need to build your online presence, and you can be sure to succeed.

Salehoo is one of the best companies to work with online if you'd like to create your very own eCommerce site. The company provides all sorts of services for eCommerce businessmen, and you can be sure to achieve success when you work with them. They not only build your sites natural rankings, but they will also teach you how to build your own rankings little by little. If you'd like to finally build your own site selling your own products, Salehoo Stores can help you out.